.

.

Tuesday, January 18, 2005

Navel

A bizarre revolution has taken place in the world of orange juice. The existence of a carton of orange juice that contains no additives has been endangered by the overreactive American consumers who demand that orange juice become some wonder drink.

I stood dumbfounded today in front of the orange juice display. Prior to today, my choices were simply the amount of pulp present in the juice. (I prefer homestyle, or medium pulp.) Now, in addition to the amount of pulp, there is the amount of aciditiy, the different combinations of vitamins and minerals infused in the orange juice to either boost immunity or cardiac function, and even "light" orange juice which claims to have fewer calories. Trying to decipher how the orange juice companies removed calories without sacrificing taste and purity makes me leary of their intentions.

I could swear that the last time I purchased a carton of juice, just a few weeks ago, I was not innundated with such a ridiculously needless selection of orange juice.

What crazy events took place over the past several weeks? Does this have something to do with the War on Terrorism?